Add-On Subscription Markup

Agencies have two ways to earn on MailBack™. Beyond the per-lead markup, you can also mark up the add-on subscription itself — the recurring fee a sub-account pays to have MailBack™ enabled.

Add-on subscriptions are per sub-account

Each sub-account that uses MailBack™ has its own add-on subscription — independent from your agency's and from every other sub-account's. It bills on its own cycle, starting the day it's activated, with no shared or bundled billing date. See What is an Add-On Subscription.

Adding a markup to the add-on fee

Set an add-on markup and it's added to the recurring subscription fee each sub-account pays. You earn that markup every billing cycle the add-on is active — separate from any per-lead markup.

The add-on markup is a flat dollar amount (e.g. $25/month), added on top of the base add-on price.

It applies to the sub-account's recurring MailBack™ add-on charge.

Set it to 0 to pass the add-on through with no markup.

Tip: The two markups use different units — the add-on markup is a flat dollar amount, while the per-lead markup is a percentage.

Two markups, used together

Add-on subscription markup — Flat dollar amount — Applies to the recurring MailBack™ add-on fee — Charged every billing cycle.

Per-lead markup — Percentage — Applies to each lead delivered — Charged as leads are billed (usage).

You can use either or both. A common setup is a modest recurring add-on markup plus a per-lead markup, so you earn on both the subscription and the usage.

Note: Both markups roll into your agency earnings — track them in The Markup Revenue Report.

Setting Your Lead Markup

The Markup Revenue Report

What is an Add-On Subscription